cultural institutions – Tafter Journal

Cultural Market, Entrepreneurship, Economics and Finance

Price management. Working on the supply could be our chance

It is not easy to establish the admission price to museums and monuments. Different cultures suggest singular methods at this matter. Although the global scenario tends to allocate to goods a specific price which is directly commensurate to its value,…

Broader Perspectives - The editorials of Tafter Journal

Do the arts dream of society? The secret war of languages

Whenever I think, speak or write about the arts the crucial knot of my analysis is knowledge. Of course emotion is important, as well as some intellectual pride, but knowledge gives the flavour to the whole system. It is well…

Cultural Market, Entrepreneurship, Economics and Finance

An overview of the art sector

The art sector has a network structure, where actors operate in relationship with each other. But one must points out the fact that one individual can act in different roles or perform the tasks of various actor types.

Technology for Culture - Culture for Technology

How web presence strategy can help museums to be a digital breeding ground for innovative communication

This article aims to understand if an efficient museums' online presence can strategically impact on and improve their promotion and the way they are perceived by potential visitors. Visitors can engage and support a museum more if they feel like…

Broader Perspectives - The editorials of Tafter Journal

The challenging walk to digitization

The massive use of digital tools and technological devices requests a serious reflection upon the role played by culture in our society. Obviously, the black and white scheme does not work any more in a context where the long-established opposition…

Culture for Societies: Communication - Government Issues

Children and cultural policies in Europe

Today, children are a main target for many cultural institutions. There is no museum that does not devote space and activities for children and, more recently, also concert halls, orchestras and opera houses have opened their doors to the young…

Broader Perspectives - The editorials of Tafter Journal

Does Culture Need New Audiences? Absolutely Yes!

In a time of austerity, audience development represents a fundamental aspect which should be taken into account. In the traditional business sectors, the demand side has always played a key role in order to predict and satisfy a huge range…